It seems like a no-brainer that great-tasting, high-quality bottled water can deliver various wellness benefits. After all, consuming more than eight glasses of water daily can help us stay hydrated and boost our energy levels. And we can also reap the added benefits of critical minerals such as magnesium, calcium, sulfate, sodium, and bicarbonate. Select the Premium Mineral Water.
Yet, it turns out that not all bottled water is created equal. Some water brands stand out above the rest and entice consumers with their natural ingredients, beautiful packaging, or fascinating origin stories. The result is an ever-growing number of options for thirsty consumers.
The most popular type of premium bottled water is mineral water, and it holds the highest market share, with more than 41 percent in 2020. This is mainly due to its numerous health benefits, including digestive assistance and the prevention of dehydration. In multiplication, it furnishes a nutritional choice to soda and sugary drinks.
Mineral water is usually sourced from underground reservoirs or mountain mineral springs and must contain at least 250 parts per million of total dissolved solids (TDS). It is often bottled right where it is collected, making it renowned for purity. This quality makes the water very soothing to the body and gives it a unique flavor that many consumers crave.
What’s more, the form minerals take in water (ionic) makes them more accessible for our bodies to absorb. This explains why certain waters are more effective at helping to manage blood pressure. One example is a study that found drinking water rich in potassium, calcium, and magnesium reduces systolic and diastolic blood pressure for people with borderline hypertension. The same study also found that a concentration of 85 mg/L or higher of magnesium in mineral water was enough to achieve this effect. This is why water such as Badoit sparkling mineral from France containing 84 mg/L of magnesium could offer a natural solution for managing high blood pressure.
Other factors that help to create a premium image for a product include its place of production or how it is marketed and positioned in the marketplace. This can be done through exclusive distribution channels, a distinctive bottle, or offering the water in different packages. Nevertheless, the perception of a premium product is highly subjective and will vary between consumers in other markets and regions.
Despite the growing popularity of premium bottled water, some still see it as a luxury item. While enjoying more expensive foods does not violate the human right to food, we should remember that water is a fundamental need. Therefore, choosing to drink a particular beverage that is better for our bodies and the planet than others should be viewed as an investment in our well-being. This is why it’s worth taking the time to discover which bottled water best suits your tastes and needs.
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